Director, Product Marketing (IVP)

Welcome to the intersection of energy and home services. At NRG, we’re all about propelling the next generation of leaders forward. We are driven by our passion to create a smarter, cleaner and more connected future. We deliver innovative solutions that make our customers’ lives easier—helping them power, protect, and intelligently manage their homes and businesses. To do this, we need creative and talented people to join our company.

We offer a dynamic work environment and a unified and inclusive culture. NRG fosters a strong sense of belonging that leads to better collaboration and business performance. Our company programs are designed to help employees develop the skills they need for success now and in the future. In everything we do, we aim to champion our employees and bring value to our customers, investors and society.

More information is available at www.nrg.com. Connect with NRG on Facebook, Instagram, LinkedIn and X.

The role

The IVP proposition only works if the product story is airtight. The Director of Product Marketing owns how NRG's integrated offer — energy, smart home, security — gets framed for customers and channels. You'll manage two PMMs focused on IVP, and you'll be the bridge between product teams and the go-to-market machine. If messaging is inconsistent, unclear, or behind the product roadmap, that's on you.

What you'll own

• Integrated product narrative — Own the messaging hierarchy across NRG's bundled product set — ensuring energy, smart home, and security are positioned as a coherent offer, not three separate pitches.
• PMM team leadership — Manage and develop two IVP PMMs. Set the brief, hold the bar, unblock execution.
• Launch readiness — Own GTM launch processes for new products and features — positioning, enablement, channel briefs, and measurement frameworks.
• Competitive & market intelligence — Maintain a living view of competitive positioning across energy and smart home — feeding insights upstream to product and downstream to channel.

What we're looking for

• PMM depth — 7+ years in product marketing, ideally in a multi-product or platform environment. Has launched products, not just documented them.
• Cross-functional authority — Earns trust with product and engineering without a reporting line. Makes decisions, not just recommendations.
• Messaging clarity — Can distill complex bundled value into customer-facing language that actually converts. No jargon, no hedging.
• Data-driven — Uses win/loss analysis, NPS, and customer research to sharpen positioning — not gut feel alone.

The base salary range for this position is: $167,600 - $276,600* *The base salary range above represents the low and high end of the salary range for this position. Actual salaries will vary based on several factors including but not limited to location, experience, and performance. The range listed is just one component of the total compensation package for employees. Other rewards may include annual bonus, short- and long-term incentives, and program-specific awards. In addition the position may be eligible to participate in the benefits program which include, but are not limited to, medical, vision, dental, 401K, and flexible spending accounts.  

NRG Energy is committed to a drug and alcohol-free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Protected Veteran Status/Disability. Level, Title and/or Salary may be adjusted based on the applicant's experience or skills.

EEO is the Law Poster (The poster can be found at http://www.eeoc.gov/employers/upload/poster_screen_reader_optimized.pdf)

Official description on file with Talent.