NRG Careers

Marketing Coordinator - Brand Strategy

Date Posted: Sep 23, 2019

Location: Houston, TX, US

Company: NRG

Job Description

NRG is the leading integrated power company in the U.S., built on the strength of our diverse competitive electric generation portfolio and leading retail electricity platform. A Fortune 500 company, NRG creates value through best-in-class operations, reliable and efficient electric generation, and a retail platform serving residential and commercial businesses. Working with electricity customers large and small, we implement sustainable solutions for producing and managing energy, developing smarter energy choices and delivering exceptional service as our retail electricity providers serve almost three million residential and commercial customers throughout the country.

More information is available at www.nrg.com. Connect with NRG Energy on Facebook and follow us on Twitter @nrgenergy.

 

Business Overview:

NRG Business Solutions manages a broad portfolio of competitively priced product and service offerings that can be tailored to meet the growing energy and sustainability needs of regional and national partners.  In delivering these important capabilities, NRG Business Solutions is responsible for orchestrating product development, origination, structuring, negotiation, construction and the implementation of solutions for retail and wholesale customers. 

Position Overview:

 

The marketing coordinator will support the implementation of marketing and communication programs and campaigns, updating calendars, planning meetings, and preparing campaign progress reports. The coordinator will also support trafficking and management of an internal communications SharePoint website. This position works closely with different teams, including but not limited to, digital, communications (internal & external), legal, content, creative services, sales, research, and customer experience.

 

Position Responsibilities:

 

  • Supports corporate and brand marketing team on assigned projects through timely completion
  • Supports team goals by coordinating and developing marketing collateral, initiatives, and project elements and delivering required materials by the assigned deadline. Supports putting together creative briefs and following up on assets creation timeline
  • Manage project intake and trafficking for the marketing team in the project management system (Wrike)
  • Contributes to the implementation and measurement of marketing plans and initiatives under the guidance of the marketing manager
  • Coordinates various marketing and advertising activities, including special events and contributes to communication, reports, and presentations; interacts with the public in a positive manner
  • Responsible for organization of Watts Current (WC - is an internal communications SharePoint portal)
  • Coordinate with communications team to ensure all events are captured in the organization calendar and content shared in WC
  • Responsible for updating WC as needed
  • Suggest improvements to WC site design, UX (user experience flow) for the different pages (current and new), and document organization
  • Develop workflows within WC as needed to assign readings/trainings as requested by the organization
  • Hold trainings and informational sessions (including training documentation creation and updates) on the WC platform and its uses
  • Coordinate lunch & learn sessions for Business Solutions and update WC communications section accordingly
  • Adheres to brand guidelines and ensures quality on all marketing materials; follows department processes
  • Proactively updates stakeholders on tasks and project status
  • Contributes to the development of effective business decisions through clear, concise communication and reporting using compelling data to support conclusions
  • Submits invoices on time and tracks and adheres to budget for assigned projects
  • Supports measuring and sharing campaign results and provides recommendations for improvement
  • Applies workflows and policies while continuously identifying areas of efficiency and standardization
  • Develops a foundational knowledge across marketing functions and seeks opportunities to strengthen marketing skill sets
  • Maintains positive working relationships with marketing stakeholders, internal customers, and production vendors
  • Acts as a resource in providing information to others and the implementation of marketing solutions

 

Minimum Requirements:

 

  • Bachelor’s degree
  • Minimum of 2 years of marketing or communications experience
  • Previous experience with trafficking/project management in an agency setting
  • Previous experience working on marketing campaigns, including messaging and visual collateral
  • Strong Technical skills – Word, Excel, PowerPoint
  • Familiarity and willingness to develop expert knowledge of SharePoint 365

 

Preferred Qualifications:

 

  • Marketing or Communication majors
  • 3 plus years of marketing or communications experience
  • Some Visual Design experience and/or training
  • Energy/Utility Industry or B2B experience
  • Interest in the power industry, project management and passion for marketing and/or branding

 

Additional Knowledge, Skills and Abilities:

 

  • Ability to effectively communicate with customers, cross-functional teams and marketing stakeholders in a manner consistent with a customer focus and collaboration principles
  • Ability to work under pressure and balance many competing priorities and deadlines in an organized manner
  • Ability to navigate and manage personnel in a complex matrix organizational structure with little guidance
  • Ability to work independently, problem solve, improve processes, deal with unexpected issues and follow-up to completion
  • Works well under pressure and can manage multiple tasks under time constraints
  • Excellent organizational and interpersonal skills
  • Demonstrated team player with the ability to build strong internal and external relationships, at many levels and across significant distances
  • Keen attention to detail and an eye for visuals
  • Excellent written and verbal communication skills

 

Working Conditions:

 

  • Primarily an office environment.
  • Some overtime required as special projects arise.
  • Some travel might be required.

 

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NRG Energy is committed to a drug and alcohol free workplace.  To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing. EOE AA M/F/Protected Veteran Status/Disability
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Level, Title and/or Salary may be adjusted based on the applicant's experience or skills.

Official description on file with Human Resources


Nearest Major Market: Houston